Know Your Script
Tuesday, May 13th, 2008I got my first big job promotion in the late 1980’s. One of my first major marketing presentations was to the entire Field Sale Force, over 700 people in a giant hotel ballroom. I knew that I had to “motivate” them, yet I was scared to death.
My boss, a seasoned veteran of giving many of these presentations, asked me what I was so afraid of. As I explained my nervousness about trying to remember every last detail in my 20 minute message, he just smiled as told me to remember one thing: Only you know the script.